Although a lot of the skills surrounding video marketing can seem daunting, and the tools can seem complex, these guides, videos, and books will get you started in the best way possible.

A logline is used in the film industry to summarise a screenplay and to get the idea sold within a few sentences. As Marketers, there is a lot we can learn from this approach by starting with a clear summary of the content we produce.

I recently watched Behind the scenes of The Mandalorian, I have always been fascinated by how things work, and in particular how films and TV Shows are created.

Going from posting randomly, to consistently one day per week on YouTube has led to a 60% increase in views.